Peugeot 1007 product launch television commercial mixing animation and real life footage to present a dream world that solves all your daily problems. The car is a compact city car with sliding doors for easy access in confined spaces.
The Peugeot 407 television commercial presents us with a world where everyone drives toy cars. People don't ask why, they just go about there business. But what is this, a real car enters the scene, What will people do now? Maybe playtime is over.
The Peugeot 206 television commercial depicting a creative person building a replica of the car as the car is a dream built from creativity and and passion. The focus of the advert is to prove that you can have style at an affordable price.
The Peugeot 307 television commercial series focusing on the seven deadly sins. The story shows the revenge of people who are envious of the car owner. This series is stylised as a thriller and has the famous shoot of a grand piano falling on the car.
The Peugeot 307 television commercial series focusing on the seven deadly sins. The story shows the lengths people will go to hide their car when parked next to the Peugeot. The advert concluded the series, and was more humorous in nature.
The Peugeot 307 television commercial focusing on the idea of a small town car with a big presence. New heights aims to show a life without compromise. The commercial used chroma keying, light matching and other compositional techniques to achieve the scale effect.
The Peugeot 206 Sports television commercial is a bait and switch script that infers that a dad is dropping his child off at a costume party. However the child dressed as a bank robber is actually there to rob the bank. All of this is setup to promote the great value of the car.
The Citroen C4 television commercial robot commercial was the most awarded of the adverts I have worked on. At the time the IP was contested due to similarities with the transformer franchise. However once this was resolved the commercial roll out with global success.
The Citroen C4 television commercial held the simple concept of full hand control. The car model introduced wheel gear change paddles to the Citroen product options. We engaged a professional gymnast to spend all of his screen time walking on his hands, no mean feet, pun intended.
The Jacobs Crackers television commercial was a dream to be a part of. I have long admired Nick Park's work and being able to cut footage from Aardman studios was fantastic. There was not much to do as animation footage is very frame efficient, but it was a great experience non the less.
Thai Bites television commercial is a comical look at being on holiday and lost in translation. Have no fear though as one bite of a Thai Bites crisp and like a universal translator, you will understand and be at one with the local people and culture. Or maybe vice versa.
Would I television commercial aims to dispel racism by presenting a range of famous people who have had their ethnicity changed using makeup and CGI. Each celebrity asks the viewer if they would have been better at what they do if they were another race. Simple but thought provoking.
This television commercial is a hard hitting campaign by the UK Government to highlight the need to regularly check your fire alarms. The message aims to layout the consequences of forgetting the safety of your family, and the price that could be paid for inaction.
The Boost television commercial is a story from rags to riches about a young man who finds fame after inventing a revolutionary product only to be found using Boost Guarana as a performance enhancer. The music is licensed to the film 'Lock Stock and two Smoking Barrels'.
The Artery television commercial was commissioned by the British Heart Foundation as an awareness campaign for the long term effects of smoking on your cardiovascular system. The advert was highly praised for its conversational approach to a personal topic.
The Bassetts television commercial is a simple tale of a first date where Bertie Bassett is worrying about his first appearance. It is a light hearted comedy that has its journey and tribulations as some people wants to eat him. But it all end well even though his date accidentally eats his nose.
The Puppet television commercial aims to create awareness of the need for continued charity. The Christian Aid group wished to engage people with a message of hope rather than starvation and poverty. The style is clean, simple and depicts dignity through collaboration.
This NHS television commercial was a more modern take on a well established health awareness campaign. We aimed to make the message clear with lots of visual examples of how a virus is spread. A great example of simple and effective CGI composition.
The Memoform television commercial presents a set of example in which Vision Express Memoform glasses would have survived where ordinary frames would have broken. The style of the advert is elegant with a muted summer afternoon teal and orange colour grade.
The Moment television commercial presents the day in the life of a businessman, struggling with a headache and eye strain during a long work day. The style of the advert continues the muted teal and orange colour grade, but the shot types a tighter to add claustrophobia.
The Push It television commercial aimed to make supermarket advertising a little more fun. The commercials aimed to define a clear market presence that was very different from their competitors. This project also aimed to solidify a long term branding campaign drive.
The Think television commercial was the second commercial in the new branding style. The commercials aimed to define a clear market presence that was very different from their competitors. This project also aimed to solidify a long term branding campaign drive.
The Doctor television commercial is a comic spin on the hospital drama genre. It is a story of a love triangle and the misunderstanding of intention. However the true hero of the story is about hair care and this advert, like the drama genre always requires magnificent hair.
The Mask television commercial is focused on the teen lifestyle and the unfortunate nature of acne at this stage of life. The solution is to be able to take off the mask and reveal clear and rejuvenated skin without any hassle. Take off the mask anytime, anywhere.
The Score television commercial is a classic working class joke about men having nothing to talk about without access to football information. The self deprecating nature of the message presents the 'Score' magazine pullout a cheeky charm that plays perfectly with the target audience.
The News of the World television commercial is a set of promotional materials rolled out over summer. Featuring a range of classic films and British comedies. This commercial is a good example of a fast production work flow as the turnaround time was often one day.
The Peugeot film Ident series depicts famous visual elements of well known films and develops a pastiche connecting the brand with the love of film. This ident focuses on the famous James Bond escape scene as well as Odd Job's hat and the Bond villain's cat.
The Peugeot film Ident series depicts famous visual elements of well known films and develops a pastiche connecting the brand with the love of film. This ident focuses on the scene in American Beauty with the rose petals on the bed and replaces them with falling leaves on a convertible.
The Peugeot film Ident series depicts famous visual elements of well known films and develops a pastiche connecting the brand with the love of film. This idents focus on the scene in Chariots of Fire where the team of runners are training for the four minute mile, to comic effect.
The Peugeot film Ident series depicts famous visual elements of well known films and develops a pastiche connecting the brand with the love of film. This ident focuses on the gestalt of Chitty Chitty Bang Bang's shape sketched out with a Peugeot and deckchairs.
The Peugeot film Ident series depicts famous visual elements of well known films and develops a pastiche connecting the brand with the love of film. These ident develop the style of the classic spaghetti western. Each cut focuses on an iconic set piece and the classic showdown.
The Peugeot film Ident series depicts famous visual elements of well known films and develops a pastiche connecting the brand with the love of film. This ident focuses on the famous Tyrannosaurs scene from Jurassic Park, with the children listening in fear to the footsteps.
The Peugeot film Ident series depicts famous visual elements of well known films and develops a pastiche connecting the brand with the love of film. These idents did not go to air due to an IP release date conflict, but the production value of the idents are still worth acknowledgment.
The Peugeot film Ident series depicts famous visual elements of well known films and develops a pastiche connecting the brand with the love of film. This ident focuses on Clark Kent's transition to Superman. A simple scene that leverages the clear iconography of the superhero.
The Peugeot film Ident series depicts famous visual elements of well known films and develops a pastiche connecting the brand with the love of film. The Terminator idents were great fun to make as you will see. Sometimes the fun on set spills into the final cut like a little playful dog.
These Peugeot film Idents work on the premise of the film narrators voice of God. Each idents pokes fun at a classic driving dilemma and overlays a narrative qualifier to add to the drama to comic effect. There are nine idents that work well in there sequence, so enjoy.